ECONOMIC DEVELOPMENT CONSULTING

InSite Consulting offers distinctive consulting services that assist communities, regions and states in their overall economic development efforts. We frequently execute the portions of your program that are extremely important but difficult for you due to staffing issues, time constraints, and budget limitations – frequent challenges we have found among most communities that we have visited in our site selection or economic development experience.

While being focused on understanding your needs and developing scope based on those needs, we offer the following services:

  • Comprehensive Prospect Marketing - Branding: This is where the rubber meets the road - getting your organization in front of decision makers. InSite becomes the proactive target marketing arm of your organization, effectively positioning you to compete more successfully in the national and global market
  • Strategic Planning: We help you develop and focus on a dynamic and proactive plan to allow you to become more competitive in the marketplace and focused in your efforts.  Enjoy greater success with a clear vision, structure, strategic and executional plan
  • Target Marketing: Many organizations don’t understand the marketplace and how they match up with what companies and industries seek.  We evaluate your community through your target’s eyes, identify opportunities that match your strengths and develop action plans for you to reach out to those prospects
  • Community & Organizational Assessments: We’ll evaluate the four key areas of your operation – Organization, Business Retention, Product and Marketing – to assist you in your continuous improvement efforts, even as your organization must continuously adjust and adapt to changing market conditions
  • Certified Site Programs: Our site certification program helps you identify, evaluate and market your key real estate, creating an instant marketing tool for you and a powerful advantage over competitors.  Our Best-In-Class Certified Site Program methodology also makes sure your professionals are primed and ready to “sell your product”.
  • Other Services:
    • Board Training
    • Existing Study Review and Evaluation
    • Industrial Park / Product Development
    • Infrastructure Development
    • SWOT Analysis
    • Training

Who will benefit from our services?

  • State, Regional and Local Economic Developers - Directors, Project Managers and Practitioners
  • Board Members of Economic Development Organizations
  • Research Managers
  • Elected Officials
  • Representatives of Utilities, Banks, Law Firms and Real Estate Firms

 AN INSITE QUIZ YOU CAN’T AFFORD TO FAIL!
Do you understand the consultant’s and prospect’s approach to
evaluating your community?
Is your response to the questionnaire prompting a first-round visit?
Is your community making the short-list?
Are you implementing a marketing plan?
Is advertising really giving you a return on your investment?
Does your program of work include a dedicated marketing person /
effort?
Do you know your community’s strengths, weaknesses, opportunities
and threats?
Do you know your target industries?
Are you calling on growth companies within those targets?
Do you have collateral materials for your target markets?
Are you making / setting appointments to go see these companies?
Do you follow-up?
Are your sites and buildings certified?
Do you have an industrial park development plan?
Does your board really know what economic development means?
Is your website generating leads?
Are you closing deals?